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Global Mobile Cases and Covers Market Size was valued at USD 25.2 Billion in 2022. The Mobile Cases and Covers market Product is projected to grow from USD 26.3 Billion in 2023 to USD 42.8 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 6.10% during the forecast period (2023 - 2032). Young people are seeking more eye-catching cellphone cases and covers as the world's usage of smartphones rises, are the key market drivers enhancing the market growth.
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Source: Secondary Research, Primary Research, RESEARCH LAYER Database and Analyst Review
It is anticipated that future product line innovation would create new market potential on a global scale by adding further protection features like shockproof cases. The increasing demand from young people for cellphone covers and cases with eye-catching patterns is a significant factor driving demand in the industry. Many smartphone makers are focusing on design components with great protective strength since millennials are more drawn to design covers than any other generation. In Asia, particularly in China, Japan, and India, custom cases are very common. Cases are being released by market players in response to consumer requests. OtterBox introduced new cases for the fifth-generation iPad Air in April 2022. The casings were made available as part of the Symmetry Series 360 Elite. The casings were made in the springtime colors of orange and pink.
Due to a large drop in the average selling price of smartphones, buyers now have more options, including a variety of smartphone models at various price points. The adoption of open-source operating systems (OS) by mobile phone makers has also led to competitors dropping their prices in an effort to draw customers. As more people are convinced to purchase phones due to the low selling price, the sale of protective covers will progressively increase. Additionally, there are several options for cellphone cases on shopping websites like Amazon, Flipkart, Yahoo, and many others. These websites frequently offer deals and discounts on their products, which is why consumers are purchasing the cases at fair prices and with high-quality materials.
Protective phone cases, whether they are generic or customized, are frequently used as a means of self expression and to showcase the social and cultural preferences of its owners. societal media trends, favorite persons, quotes, movies, books, and television series, societal issues, and musical preferences are all significant aspects to take into account when choosing a protective cover for a phone. Manufacturers maintain their products up to date and relevant by considering these factors in order to appeal to a larger audience. As mobile phones become an essential part of daily life, an increasing number of features, including music, television, shopping, gaming, and others, are now being embedded directly into them. This is what has recently driven up mobile phone sales.
Due to growing player competition and lower smartphone prices, the customer has surged. Additionally, a growing e-commerce sector has played a crucial role in the availability of more reasonably priced and interesting mobile accessories, such protective covers, with a variety of features, designs, and graphics. In order to profit on the rising smartphone markets in emerging economies, players have begun developing online portals that offer a variety of mobile phone accessories at the touch of a button. Thus, driving the Mobile Cases and Covers market revenue.
The global Mobile Cases and Covers market segmentation, based on Product, includes body gloves, pouch, phone skin, hybrid cases, and others. Body gloves segment dominated the global market in 2022. As mobile phones become an essential part of daily life, an increasing number of features, including music, television, shopping, gaming, and others, are now being embedded directly into them. This is what has recently driven up mobile phone sales. For instance, according to a study conducted in conjunction by the Associated Chambers of Commerce and Industry of India (ASSOCHAM) and PwC, the number of smartphone users in India is expected to increase to 859 million by 2022 from 468 million in 2017. The rise in mobile phone sales has directly increased demand for numerous accessories, including protective covers.
The global Mobile Cases and Covers market segmentation, based on Distribution Channel, includes online and offline. Offline segment dominated the global Mobile Cases and Covers market in 2022. Because in-person transactions allow for in-person product examination, the majority of consumers still prefer to shop this way over online. It also does away with the requirement for delivery charges and gives the option to speak with sales professionals for more details.
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Source: Secondary Research, Primary Research, RESEARCH LAYER Database and Analyst Review
Insights into the markets in North America, Europe, Asia-Pacific, and the rest of the world are provided by the study. The North America Mobile Cases and Covers Market dominated this market in 2022 (45.80%). Numerous producers of bespoke protective cases are located in the region since North American consumers prefer stylish and attractive protective cases. Further, In the North American area, the U.S. Mobile Cases and Covers market had the biggest market share, while the Canada Mobile Cases and Covers market had the quickest rate of expansion.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
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Europe Mobile Cases and Covers market accounted for the healthy market share in 2022. Due to the continually expanding user base of mobile devices and the large rise in the use of smartphones and tablets in the region of Europe, the market for mobile protective covers offers a significant opportunity for the manufacturers of such products. Further, In the European region, the German Mobile Cases and Covers market had the biggest market share, and the U.K. Mobile Cases and Covers market had the quickest rate of growth.
The Asia Pacific Mobile Cases and Covers market is expected to register significant growth from 2023 to 2032. This is due to the large user base of cellphones. Thanks to strong retail and online sales of protective phone cases, China today dominates this sector of the economy. With around a third of all shipments worldwide in 2018, the country asserts to have the largest smartphone market in the globe. Over 408.0 million smartphones were sent across the country, according to estimates. This keeps demand for protective covers at a high level. Moreover, In the Asia-Pacific region, the Indian Mobile Cases and Covers market had the quickest rate of growth while China's Mobile Cases and Covers market had the greatest market share.
Leading industry companies are making significant R&D investments in order to diversify their product offerings, which will drive the Mobile Cases and Covers market's expansion. Important market developments include new product releases, contractual agreements, mergers and acquisitions, greater investments, and collaboration with other organizations. Market participants are also engaging in a number of strategic actions to increase their global footprint. The Mobile Cases and Covers sector needs to provide affordable products if it wants to grow and thrive in a more competitive and challenging market environment.
One of the primary business strategies employed by manufacturers in the worldwide Mobile Cases and Covers industry to assist customers and expand the market sector is local manufacturing to reduce operational costs. Some of the biggest benefits to medicine have recently come from the Mobile Cases and Covers sector. Major players in the Mobile Cases and Covers market, including Otter Products LLC, Shenzhen Ipaky Electronic Co., Ltd, CG Mobile, Incipio, LLC, Griffin Technology, Amzer, Belkin International, Inc., and XtremeGuard, are attempting to increase market demand by investing in research and development operations.
Atom Studios is the name of a company in the media and entertainment industry. It generates $5 to $10 million in sales annually and employs 21 to 50 people. In February 2022, Atom Studios unveiled a new case for Samsung phones in the wake of the success of its Apple line. The new Samsung Touch case, which was developed with tactile design in mind, is compatible with the S22 and S22+ Samsung Galaxy devices. Because it was designed to be felt and feels extraordinarily gentle in the hand, Atmos Studios chose a delicate, soft-touch silicon casing for the device.
The business Incipio designs and manufactures mobile accessory products with the goal of enhancing users' digital lifestyles and actively defending technology. The company specializes in the distribution of protective cases for cell phones and other electronic devices. It also sells additional accessories including stereo earphones, charging stations, charging cables, and USB cables under both its own and licensed brand names. Incipio Inc. released protective cases for the Samsung Galaxy S21 series in January 2021, which includes the S21 5G, S21+ 5G, and S21 Ultra 5G handsets. The cases have received approval from the Samsung Mobile Accessory Partnership Programme (SMAPP) to meet Samsung performance criteria.
· Otter Products LLC
· Shenzhen Ipaky Electronic Co., Ltd
· CG Mobile
· Incipio, LLC
· Griffin Technology
· Amzer
· Belkin International, Inc.
· XtremeGuard
September 2021: For the iPhone 13, 13 Pro, and 13 Pro Max, the mobile accessory maker CLCKR has launched a new assortment of multifunctional supports, covers, and grips. The 13 colors of the iPhone can now be color matched in new designs, in addition to holographic patterns and joint ventures with Richmond and Finch.
March 2019: Apple has unveiled new silicone mobile phone safety covers for the iPhone XS and iPhone XS Max in three colors: spearmint, papaya, and Delft blue. The Smart Battery Case was also introduced, which offers the phone exceptional protection and a longer battery life. The cover has a silicone shell and a plush microfiber interior.
· Body Gloves
· Pouch
· Phone Skin
· Hybrid Cases
· Others
· Online
· Offline
· North America
- US
- Canada
· Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe
· Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Australia
- Rest of Asia-Pacific
· Rest of the World
- Middle East
- Africa
- Latin America
|
Report Attribute/Metric |
Details |
|
Market Size 2022 |
USD 25.2 Billion |
|
Market Size 2023 |
USD 26.3 Billion |
|
Market Size 2032 |
USD 42.8 Billion |
|
Compound Annual Growth Rate (CAGR) |
6.10% (2023-2032) |
|
Base Year |
2022 |
|
Market Forecast Period |
2023-2032 |
|
Historical Data |
2018- 2022 |
|
Market Forecast Units |
Value (USD Billion) |
|
Report Coverage |
Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
|
Segments Covered |
Product, Distribution Channel, and Region |
|
Geographies Covered |
North America, Europe, Asia Pacific, and the Rest of the World |
|
Countries Covered |
The U.S., Canada, German, France, U.K, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
|
Key Companies Profiled |
Otter Products LLC, Shenzhen Ipaky Electronic Co., Ltd, CG Mobile, Incipio, LLC, Griffin Technology, Amzer, Belkin International, Inc., and XtremeGuard |
|
Key Market Opportunities |
Increasing level of player competition |
|
Key Market Dynamics |
Global smartphone adoption is growing, and young people are demanding more eye-catching mobile cases and covers. |
The global Mobile Cases and Covers market size was valued at USD 25.2 Billion in 2022.
The global market is projected to grow at a CAGR of 6.10% during the forecast period, 2023-2032.
North America had the largest share in the global market
The key players in the market are Otter Products LLC, Shenzhen Ipaky Electronic Co., Ltd, CG Mobile, Incipio, LLC, Griffin Technology, Amzer, Belkin International, Inc., and XtremeGuard
The Body Gloves Product dominated the market in 2022.
The Offline Distribution Channel had the largest share in the global market.
Research on the market is done by industry professionals who provide personalized insights on the industry structure, market segmentation, Type assessment, competitive landscape (CL), along with penetration, and emerging trends. In addition to years of professional experience in their various fields and sectors, their analysis is largely based on primary interview (60%) and secondary research (40%) as well as years of professional experience. In addition, our researchers forecast the market's direction over the following seven years by examining past trends and the market's current position. Additionally, various trends of segments and categories that are geographically portrayed are studied and estimated using primary and secondary research.
The key level executives (VP, CEO, Marketing Directors, and Business Development Managers) of the major industry participants who are active and prominent as well as mid-scale businesses operating in this market were interviewed in-depth for this supply-side report by overall Global Market Research.
Extensive primary research was conducted to gain a deeper grasp of the market and industry. Both primary and secondary research, as well as years of pertinent professional experience, are used to support the analysis. By analyzing past and present market patterns, our experts were able to forecast the market's course over the following seven years. For the geographically offered categories in the list of market tables, it differs per category. In connection with the Global Market research report, we also conducted a number of primary interviews with senior level executives (VP, CEO's, Directors, Marketing Directors, Business Development Managers, CFOs, Technical Consultants, Key Opinion Leaders, Industry Experts, Decision Matrix Authorities, and other crucial individuals) of the key industry players who dominated the Global market.
The primary purpose of secondary research was to gather, identify, and validate the information necessary for the thorough, technical, market-focused, and commercial analysis of the global market. With the use of this study, it was also possible to classify and segment the market in accordance with market trends, geographic markets, and regional considerations linked to market type. Analysts have gathered data in the Distribution Channel for the study of the market from reliable sources including annual reports, journals, white papers, corporate presentations, company websites, international organizations of Energy and Power manufacturers, credible paid databases, and many others to gather reliable intel.
Both top-down and bottom-up methodologies were employed to assess the accuracy of the global market size. The market for as a whole was estimated using these methods for a number of different dependent submarkets. Secondary research was used to address the major industry players, and primary and secondary research was used to calculate their market shares in the various regions. This complete intellectual process includes reading the annual and financial reports of the top market participants and conducting in-depth interviews with top industry executives (VP, CEO, Marketing Directors, and Business Development Managers) to gain important industry insights.
Through reliable secondary sources and validated primary sources, the classification of the global markets and their geographic percentage splits were established. To obtain the final qualitative and quantitative data, all relevant variables that might have an impact on the market under investigation have been taken into consideration, inspected in great depth, verified through primary research, and assessed. This information was collected, added to, and thoroughly examined by professional analysts before being provided in this report. The process used to estimate the overall market size for this study is depicted in the following image as an example.
Report Code :
RL65315
Published on :
Sep 2023
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